Requirements

- Bachelor’s degree in Marketing, Business Administration, or a related field.

- Minimum 3–5 years of experience in offline marketing, preferably in FMCG or bakery-related industries.

- Experience in event management, promotions, and branding is a plus.

- Strong communication and interpersonal skills.

- Ability to analyze market trends and make data-driven decisions.

- Excellent organizational and project management skills.

- Creative thinking and problem-solving abilities.

- Proficiency in Microsoft Office (Excel, PowerPoint, Word).

- Knowledge of local marketing trends and customer preferences.

- Proactive and results-oriented.

- Team player with leadership qualities.

- Ability to work under pressure and meet deadlines.

- Willing to travel as required.
 

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Responsibilities

- Assist in planning and implementing offline marketing campaigns to increase brand awareness and sales.

- Collaborate with the marketing team to ensure alignment with overall marketing strategies.

- Organize and oversee promotional events, trade shows, and exhibitions.

- Coordinate with internal teams and external vendors to ensure smooth execution.

- Work closely with sales teams and retail partners to enhance product visibility.

- Ensure proper branding and promotional materials are available at all retail outlets.

- Conduct market research to identify customer trends, competitors, and new opportunities.

- Analyze campaign performance and provide reports with recommendations.

- Manage  billboards, banners, and other offline advertising channels.

- Ensure brand consistency across all offline marketing materials.

- Develop and implement customer engagement activities to strengthen brand loyalty.

- Collect and analyze customer feedback for product and service improvements.

- Assist in budget planning and ensure cost-effective marketing activities.

- Manage vendor negotiations and procurement for marketing materials.




 

About the company

Koung Mon bakery was established in 1986. Koung Mon Bakery is a trusted name in the heart of Magway Division, located on Taungdwin Road in Nwarkuu village. Koung Mon Bakery has branch offices in Yangon, Mandalay, and Pathein. Our bakery products are also available for purchase in various cities across Myanmar. Established to bring freshly baked goods to our community, we specialize in creating high-quality breads, pastries, Bean cakes, Sesame sweets and peanut sweets and more.

Beverages Distribution

450 - 600 employees

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